Home Improvement
£1.18M in new revenue from £107k of ad spend.
SWD Bespoke craft luxury bespoke doors for some of the finest homes in the UK. When they came to Gooseneck, their ads weren't working hard enough. Repeat business from existing customers was strong, but paid media was struggling to close deals with new ones. Twelve months later, new customers had gone from 35% to 80% of paid media revenue.
10xreturn on media investment in 12 months
What we did
- Rebuilt profit tracking from the ground up, so the SWD team knew exactly what their advertising investment was doing for them
- Overhauled the entire paid strategy across Google, Meta and Pinterest
- Introduced a new reporting structure. Wins and improvements laid out daily, with full transparency on the direction of travel
- Leveraged SWD's brand status in new areas to generate new customers cost-effectively
The results
Every number below is closed, won revenue, not attributed clicks. Tracked in SWD's own CRM and reported back weekly.
£1.18M
New client revenue in 12 months
10.13x
Return on media investment
35% → 80%
Paid revenue from new customers
"Gooseneck delivered results across SEO, social, and paid, with a clear strategy that drove serious traffic and leads. Proactive, sharp, and obsessed with outcomes."Alex · Director, SWD Bespoke